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Thursday, September 23rd at 11:00 AM ET

 

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Learn More

about us

FUSE—for the modern auto dealership.

about-us-hero
Reinventing the auto financing experience

Reinventing the auto
financing experience.

The auto retailing and financing process was broken. So we decided to fix it. Customers were tired of the old way of buying a car. Of visiting dealership after dealership just to play the “payment game” with a parade of sales and finance representatives and leaving hours later feeling taken advantage of. Buyer behavior and expectations had been changing for years. It was time that the industry caught up.

It was with this realization that Walser Automotive Group created FUSE—a single end-to-end finance management system that supports the way auto buyers want to shop for and purchase a car.

Reinventing the auto financing experience

Reinventing the auto
financing experience.

The auto retailing and financing process was broken. So we decided to fix it. Customers were tired of the old way of buying a car. Of visiting dealership after dealership just to play the “payment game” with a parade of sales and finance representatives and leaving hours later feeling taken advantage of. Buyer behavior and expectations had been changing for years. It was time that the industry caught up.

It was with this realization that Walser Automotive Group created FUSE—a single end-to-end finance management system that supports the way auto buyers want to shop for and purchase a car.

A Finance Management
System—for what comes next.

We set out to help dealerships deliver the digital experience customers demand—with full transparency into pricing and payments, easy access to multiple lending options, a single point-of-contact sales process, and a seamless transition from online to in-store.

Since then, we’ve helped more than 300 dealerships and dealer groups transform how they do business, streamlining their systems and processes to create a superior digital and in-person experience that moves customers from shopping to signing in less than an hour.

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SHAPING THE FUTURE OF AUTOMOTIVE RETAIL, AND WE'RE
JUST GETTING STARTED.

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💡  Conceptualized Inside Walser Automotive in 2012 🏆  Launched Independently in 2021 😂  50 GIFS Sent via Slack Daily 🌎  52 Employees Globally 🐶  15 Dogs Spotted in the Office
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HOW WE GOT HERE

From cash register to turn-key vehicle sales model.

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Present

In July, Ally Bank joined Fuse Finance Marketplace. Fuse won two AWA Awards in March, shortly followed by the Transact and Digital Retail production being released across April through July.

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Future

The future of Fuse is centered around reducing transaction times, increasing profitability, and enhancing the ease of doing business (for both the dealership and the consumer).

2012-start

2012

The start of everything! Fuse is imagined inside Walser Automotive Group March 2012.

2020-spin-off

2020

In April of 2020, the decision was
made to “spin-off” Fuse into a separate company and Fuse Autotech, Inc was officially formed in August. Later that year, Walser passed 500,000 transactions processed with Fuse.

2021-team

2021

In January of 2021, Fuse hired their first employees and work began to build an improved Fuse using open source, cloud based architecture. In June of 2021, Desking production was released.

OUR VALUES

Our process-first principles for reinventing
auto finance.

🎲

Making a safe bet,
to win big

👏

Investing in our
customers

🎯

Building trust through
transparency

🤝

Investing in our
employees

🥁

Taking small steps,
for big results

🤩

Thinking globally, to
spark innovation

Andrew_Walser

Andrew Walser

Co-Executive Chairman

Andrew Walser is currently the Chief Executive Officer of Walser Automotive Group. While overseeing the company’s sales, service, and fixed operations his core work always funnels back to one singular mission—give customers a great car buying experience that’s fast and easy.

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Elie Wurtman

Co-Executive Chairman

Elie Wurtman has over 27 years of experience as an entrepreneur, executive, and investor. He is a co-founder and a General Partner at PICO Venture Partners, a venture capital fund that invests in early-stage technology companies. While serving as a non-executive chairman of Vroom he was integral in leading them from launch to scale.

Colton_Ray

Colton Ray

Chief Executive Officer

Colton Ray has 20 years of experience in the retail automotive industry. Prior to his work as CEO, Colton revolutionized Walser Automotive Group’s inventory acquisition, pricing strategy, marketing and loyalty initiatives while serving as Chief Merchandising Officer. Colton’s expertise in strategic partnerships, technology and automation was key in developing cutting edge, industry leading software to enhance Walser’s progressive sales process.

Dror_Ikar

Dror Ikar

Vice President Research & Development

Dror Ikar has successfully led numerous multimillion programs (OSS, BSS, B2B and B2C), resulting in improved productivity, cost reduction, and improved sales results. His managerial experience in various types of companies contributes to his flexibility and ability to manage small and large teams in order to successfully meet targets and goals for both small customers and large enterprises. Dror is an expert in building, fostering R&D teams, planning and establishing engagements with onshore and offshore developers.

Tom_Ryan

Tom Ryan

Vice President of Sales

Tom Ryan has over 30 years’ experience in all facets of retail automotive. Tom is a sought after trainer and dealership operations consultant. For the last twelve years Tom has focused on customer experience innovation and has worked with over 300 dealerships and dealer groups across the United States and Canada.

The problem with this industry, and why it takes so long to complete a car deal, is that all of us dealers have to work in 10 to 15 different pieces of software. How do you create one system that integrates them all and seamlessly does all the work behind the scenes? Does all the heavy lifting, so there's only one single entry point? FUSE not only makes that possible - it makes the entire transaction happen faster than ever before.

Andrew Walser
CEO, Walser Automotive Group

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EXPERT INSIGHTS FROM THE FUSE TEAM

Leadership Q&As about FUSE and the latest FinTech for the Automotive Industry.

Interested in Joining the Team?
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